SBI Life -The Brand of the Year 2017

The Leaders Report

SBI Life -The Brand of the Year 2017

WITH US, YOU’RE SURE
The brand aims to be the most trusted and preferred life insurance provider across India.
EXPRESSION OF GLORY
SBI Life is one of the leading Life Insurance companies in India. It is a joint venture between India’s largest bank – State Bank of India and the leading global insurance company BNP Paribas Cardif.
 BRICKS AND CLICKS
SBI Life Insurance is a joint venture life insurance company between State Bank of India (SBI), the largest state-owned banking and financial services company in India, and BNP Paribas Cardiff. BNP Paribas is a French multinational bank and financial services company with global headquarters in Paris. SBI owns 70.1% of the total capital and BNP Paribas Cardiff 26% of the capital. In 2007, CRISIL Ltd, a subsidiary of global rating agency Standard & Poor’s, gave the company a AAA/Stable/P1+ rating.
 
RESOLUTE AND RESONANCE
SBI owns 70.1% of the total capital in SBI Life. State Bank Group has an unrivalled strength of over 23,000 branches across the country, making it the largest Banking group in India. With 198 foreign offices in 37 countries, SBI is truly an Indian multinational.It also features in the Fortune Global 500 list of the world’s biggest corporations
BNP Paribas Cardif owns 26% of the total capital in SBI Life. It is the Life and Property & Casualty insurance arm of BNP Paribas, one of the strongest banks in the world. With presence in more than 70 countries, the BNP Paribas Group ranks highly in Retail Banking, Investment Solutions and Corporate & Investment Banking. BNP Paribas Cardif is one of the world leaders in creditor insurance, and its life and non-life insurance units have received an A rating from Standard & Poor’s.
 
TRAILBLAZING
SBI Life’s online plans are affordable, convenient and paperless. Choose a pure insurance Term Plan, a wealth creation with insurance plan (ULIP) or an annuity plan for you and your loved ones.
 
BRAND COMMITMENTS
SBI Life aims to  emerge as the leading company offering a comprehensive range of life insurance and pension products at competitive prices, ensuring high standards of customer satisfaction and world class operating efficiency thereby becoming a model life insurance company in India in the post liberalization period.
Power fACTS
Claim settlement ratio of 95.8%
Wide variety of plan options, which has level and increasing cover.
Easy and seamless online process for securing life cover.
Tax benefits# u/s 80C and 10(10D) of Income Tax Law, 1961.

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