Because looks matter


nov-bl-63Incorporated in 1925, the Raymond group is one of India’s largest branded fabric and fashion retailers. The group owns apparel brands like Raymond, Raymond Premium Apparel, Park Avenue, Park Avenue Woman, Color Plus and Parx. It is one of the leading, integrated producers of suiting fabric in the world, with a capacity of producing 31 million metres of wool and wool-blended fabrics. Today, the Raymond group is one of the biggest conglomerate groups of India, vertically and horizontally integrated to provide customers total textile solutions.raymond-matter-nov-14
Launched in 1986, Park Avenue provides stylish and innovative wardrobe solutions to well-dressed gentlemen. As India’s premium lifestyle brand, its designs embody the latest in international fabric, styling, colour and fashion trends. The brand caters to customer needs with formal clothing for varied occasions, be it for a day at office, high-powered corporate meetings, social gatherings or celebrations.
The name ‘Park Avenue’ was influenced by an elite, high street in Manhattan and is one of the most prestigious brands in the Raymond Apparel Ltd portfolio. Today, Park Avenue is among India’s leading men’s ready-to-wear clothing brand. It enjoys the Raymond heritage and takes forward the values of trust, integrity, quality and excellence. Park Avenue gives corporate dressing a new language, totally in sync with the changing times.
As part of the fresh chapter, Park Avenue has also introduced a new logo, a signature and visual identity of the brand – the eagle. It imbibes the strong vision and the ability to focus. It stands for new challenges and will be known for its passion and commitment to succeed.
Park Avenue launched its women’s range in 2007 catering to the need in the western formal wear segment. Innovation has been the brand’s major strength. Park Avenue boasts of a wide distribution network with presence in more than 565 Raymond shops, over 50 exclusive brand stores, over five exclusive women brand stores and more than 656 multi-brand outlets. Park Avenue also enjoys its presence in large format stores like Shoppers Stop, Lifestyle and Pantaloons etc. All their plants are ISO certified, leveraging on cutting-edge technology that adheres to the highest quality parameters while also being environment friendly.
Park Avenue always believed in offering high standard customer service and delight. Keeping these values in mind, Park Avenue’s exclusive brand outlets are equipped with a warm and friendly ambience, trained sales staff to help and guide customers and exclusive collection offerings to deliver the best brand experience to the consumer.
Park Avenue evolved into an innovation brand offering leading new styles to the corporate world and won the ‘Most Admired Men’s Formalwear Brand’ at the Images Fashion Awards in 2011.

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