Apple introduced iPhone SE, the most powerful phone with a four-inch display, in a beloved compact aluminum design that has been updated with mattechamfered edges, a color-matched tainless steel Apple logo, and four gorgeous metallic finishes, including rose gold.
EXPRESSION OF GLORY
iPhone SE is an exciting new idea — started with a beloved, iconic design and reinvented from the inside out. It is packed with a stunning four-inch Retina display, advanced 64-bit A9 chip with M9 motion co-processor, longer battery life, 12-megapixel iSight camera with True Tone flash, Live Photos, 4K video, faster LTE and Wi-Fi, and Touch ID with Apple Pay. Everyone who wants a smaller phone is going to love iPhone SE.
RESOLUTE AND RESONANCE
With an easy-to-use interface, amazing features, and security at its core, iOS 9 is the foundation of iPhone SE and brings powerful built-in apps like Messages, FaceTime, Photos, Music and Maps to iPhone users. iOS 9 also brings more intelligence to iPhone SE with proactive assistance, powerful search, improved Siri features, and a new Night Shift feature that uses iPhone SE’s clock and geolocation to automatically adjust the colors in the display to the warmer end of the spectrum after dark and may even help its users get a better night’s sleep.
BRICKS AND CLICKS
iPhone SE takes a beloved iPhone design and reinvents it. The 64-bit A9 chip, offers iPhone SE customers two times faster CPU and three times faster GPU performance compared to iPhone 5s, all with gains in energy efficiency for improved battery life. iPhone SE users can browse, download and stream content even faster with Wi-Fi up to three times and LTE up to 50 percent faster than iPhone 5s.
iPhone SE has an advanced iSight camera featuring Focus Pixel technology for fast focusing, an Apple-designed image signal processor, advanced noise reduction, third-generation local tone mapping and better face detection, all resulting in sharper more detailed photos.
Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, OS X, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud.