A spicy saga


nov-bl-71Aachi group, well known for its range of spices, special foods and masala foods is a widely accepted household name. Their wide range of products are backed up by excellent quality which no kitchen can afford to miss. A group which was founded in the year 1995 by A.D. Padmasingh Isaac attained phenomenal success in the shortest span of time.
Trust is the key attribute of brand Aachi. The company is highly dedicated to provide its customers with the finest, highquality products, hygienically prepared and competitively priced, living up to the expectations of its customers and suppliers for achieving long lasting relationship.aachi-spicy-nov-14
The group has taken up the task of achieving inclusive growth. For this purpose, it has envisioned setting up of ‘Aachi Foundation for Inclusive Growth’.
Informal discussions with concerned agencies of KfW of Germany have revealed that it is viable and a ‘not-for-profit’ company will be set up for this purpose. The wide base of over 1,20,0000 (1.2 million) retailers of Aachi products provides a strong foundation for setting up a Microfinance Institution as part of achieving inclusive growth along with balanced regional growth.
Aachi products are divided into categories and every range has a lot to offer. Starting from masala powders for vegetarian preparations including Kulambu Chilly Powder, Sambar Powder, Rasam Powder, Vatha Kulambu Masala, Butter Milk Kulambu Masala, Lemon Rice Powder, Tomato Rice Powder, Tamarind Rice Powder, Biryani Masala, Curry Masala, Garam Masala, Gobi Manchurian Mix and Idli Chilly Powder, the company similarly offers large varieties for nonvegetarian preparations.
Apart from these, the company also offers pickles, ready-to-cook products, cooking pastes, flour items and some special products. The ultimate goal of people at Aachi is to make tasty and good quality food available to everyone irrespective of their economic status. Hence they sell their products at very affordable prices and in smaller packs as well. Aachi’s motto is to serve customers including those who are at the ‘bottom of the pyramid’ in India.
Aachi’s products are sold even at very low price points such as `1, `2, `5, `10, `20 etc, so that consumers at any economic level can buy and enjoy the taste of Aachi products.
The company with its dedicated and motivated team has been awarded at various fora for its quality products and dedication.
Aachi Masala is committed to supply safe food to customers and develop a motivated team with concern for environment and personal safety.

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